The Marketing Research Guide

The Marketing Research Guide
Author :
Publisher : Routledge
Total Pages : 444
Release :
ISBN-10 : 9780789024169
ISBN-13 : 0789024160
Rating : 4/5 (160 Downloads)

Book Synopsis The Marketing Research Guide by : Robert E. Stevens

Download or read book The Marketing Research Guide written by Robert E. Stevens and published by Routledge. This book was released on 2006 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is the newest edition of a marketing research classic-the original edition was named an Outstanding Academic Book by Choice Magazine-updated to include essential information about online sources of data and Internet surveys, as well as an advanced statistical analysis chapter. You'll find step-by-step instructions to take you through the complete marketing research process, plus worksheets, sample proposals, questionnaires, and a copy of a final report-all designed to clarify the "how," "when," and "why" of marketing research.


The Marketing Research Guide Related Books

The Marketing Research Guide
Language: en
Pages: 444
Authors: Robert E. Stevens
Categories: Business & Economics
Type: BOOK - Published: 2006 - Publisher: Routledge

DOWNLOAD EBOOK

Here is the newest edition of a marketing research classic-the original edition was named an Outstanding Academic Book by Choice Magazine-updated to include ess
A Concise Guide to Market Research
Language: en
Pages: 347
Authors: Marko Sarstedt
Categories: Business & Economics
Type: BOOK - Published: 2014-07-29 - Publisher: Springer

DOWNLOAD EBOOK

This accessible, practice-oriented and compact text provides a hands-on introduction to market research. Using the market research process as a framework, it ex
The Official Get Rich Guide to Information Marketing on the Internet
Language: en
Pages: 0
Authors: Bob Regnerus
Categories: Business & Economics
Type: BOOK - Published: 2008-08-05 - Publisher: Entrepreneur Press

DOWNLOAD EBOOK

The Inside Scoop to Selling Information on the Internet You won't learn the key to a four-minute workweek or how to get money to pour out of your computer's pri
Marketing Information Guide
Language: en
Pages: 746
Authors:
Categories: Marketing
Type: BOOK - Published: 1954 - Publisher:

DOWNLOAD EBOOK

Marketing Information Guide
Language: en
Pages: 706
Authors:
Categories: Marketing
Type: BOOK - Published: 1961 - Publisher:

DOWNLOAD EBOOK