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Renowned business gurus Al and Laura Ries give a blow-by-blow account of the battle between management and marketing—and argue that the solution lies not in w
Wargaming for Leaders: Strategic Decision Making from the Battlefield to the Boardroom
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Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations. Today's major brands are born with publ
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War room to Board room is a well-organized collection containing over 50 leadership techniques used by West Pointers who developed their leadership skills as to
War in the Boardroom
Language: en
Pages: 310
Authors: Al Ries
Categories: Business & Economics
Type: BOOK - Published: 2009-10-06 - Publisher: Harper Collins

DOWNLOAD EBOOK

Renowned business gurus Al and Laura Ries give a blow-by-blow account of the battle between management and marketing—and argue that the solution lies not in w